Brand Of The Week

When long term ambassadors step inside the mission, the impact gets even stronger Over the last few months, we worked with a group of creators who were already posting about Leket through partnership campaigns. They believed in the mission, they showed up for the cause, and they delivered strong results for our clients. That commitment naturally evolved into long term ambassadorships. These creators didn’t just promote Leket. They became part of the story. Then something shif

A Campaign of Courage: How Creators Helped Heal Israel’s Heroes Nestled in the mystical hills of Tzfat, Beit Binyamin is more than a retreat center. It is a sanctuary for Israel’s heroes- the combat soldiers, bereaved families, and survivors still carrying the emotional weight of war. Created in memory of Binyamin Airley z”l, Beit Binyamin was built with one vision: to bring healing, comfort, and unity to Am Yisrael. When Barzel Media partnered with Beit Binyamin, we knew thi